கிடைக்கும் பாடங்கள்

Fundamentals of Advertising and Creative Campaign Design

பாடத்திட்டத்தின் பிரிவுCategory 1

Course Objectives
By the end of this course students will:

•    Understand the role of advertising in media and marketing.
•    Learn creative strategies used in advertising campaigns.
•    Develop basic skills in copywriting, visual design, and media planning.
•    Analyse advertisements critically.
•    Create a simple advertising campaign.

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AI Tools for Research

பாடத்திட்டத்தின் பிரிவுCourse Starts from: March 2, 2026

The AI Tools for Research course is a comprehensive online program designed to help postgraduate students, research scholars, and faculty members leverage artificial intelligence to enhance research quality, accuracy, and efficiency. Participants will learn how to use AI tools effectively for literature review, academic writing, citation management, data analysis, presentation creation, and publication support. The program emphasizes ethical AI usage, ensuring academic integrity while improving productivity and research outcomes.

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Product Marketing

பாடத்திட்டத்தின் பிரிவுCourse Starts from: March 2, 2026

The Product Marketing course is designed to equip learners with the knowledge and practical skills needed to successfully launch, position, and grow products in competitive markets. This comprehensive program bridges the gap between product development and customer demand, helping participants understand how to transform ideas into profitable business outcomes.

Learners will explore key concepts such as market research, customer segmentation, positioning strategies, pricing models, distribution channels, digital marketing techniques, branding, and marketing analytics.

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English Edge for Career Growth

பாடத்திட்டத்தின் பிரிவுCourse Starts from: March 2, 2026

English Edge for Career Growth is a comprehensive online program designed to help learners build strong English communication skills for academic and professional success. This course focuses on improving fluency, confidence, and clarity in speaking and writing, enabling learners to perform effectively in interviews, workplace discussions, presentations, and real-world interactions.Specially tailored for Tamil medium students and job seekers, the program bridges the gap between classroom English and practical communication required in today’s competitive career environment. Through structured lessons, interactive activities, roleplays, and real-world scenarios, learners gain hands-on experience in using English naturally and confidently.

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